The Role of Information Architecture in SEO

When you think about SEO, information architecture is not always one of the first things that come to mind. According to Kim Krause Berg of UsabilityEffect.com, it should be since it plays a significant role in SEO success.

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Americans Have A Love-Hate Relationship With Their Cell Phones
By Mike Sachoff

Texting by American adults has increased significantly over the past year, but still does not approach the level of text messages exchanged by young people, according to a new report from Pew Internet & American Life Project.

Nearly three quarters (72%) of adult cell phone users send and receive text messages now, up from 65 percent in September 2009. The majority (87%) of teen cell users text. Teens text 50 messages a day on average, five times more than the typical 10 text messages sent and received by adults per day.

The majority of African Americans and English-speaking Hispanics own cell phones compared to 80 percent of whites. Twelve percent of African American and 14 percent of English-speaking Hispanics make and receive more than 30 calls a day on their mobile phones. Four percent of whites report placing and receiving that many calls. African American and Hispanic texters typical send and receive 10 texts a day; whites who text typically send and receive 5 texts a day.

“Texting among adults has reached the mainstream and the charge is being lead by African-Americans, Hispanics and young adults,” said Amanda Lenhart, Senior Research Specialist at the Pew Research...

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